The Story

Dyslexic? Me too – I can help.
Learn best while out on a run? I got you!
Need a pep-talk before your exam to remind you just how capable you are of doing this? I’m your woman.
So welcome. You're now part of a community that believes in doing things differently. Future in Finance is not just a platform; It's about making learning engaging, accessible, and dare I say, fun!
Get ready for a learning experience that breaks the mold, challenges the status quo, and, most importantly, puts you on the fast track to success in the financial services industry.
Like all the best love stories, this one started out with a girl (me), her dog (Fox), and one very mundane Monday morning (more on this later).
The dream was to find a career in an industry that would allow me the flexibility to not only work from anywhere, but to work from anywhere with a possibility of an uncapped earning potential. And to do it all without taking time out of my current employment to go back into education, or spend 3 years of my life working nights to get a second degree.
I'd done the digging, I'd compared the shortlist, and I'd found the career path. Financial Services was the direction I was taking, there was no looking back and I set my sights for success.
My expectations on learning in the Financial Services Industry had been, shall we say, effectively managed. My colleagues had warned me that the courses were dull, outdated and 'honestly boring as hell', but this that's just financial services, right?
As months passed and I witnessed colleagues enduring mind-numbing courses for the sake of their careers, the feeling grew stronger – there had to be an alternative. We shouldn't sacrifice excitement for professional development.
Then that thing happened. THAT THING that changed the trajectory of my career forever. I sat a 5 day intensive fast track course and I STILL failed the exams.
So, why am I telling you all this?
Because not being able to pass that exam lit a fire in me, a fire to make sure no one else ever spends money on a program that offers limited support, no aftercare or no satisfaction guarantee. I want everyone to feel empowered to pass those exams and never feel as (for lack of a better word) dumb as I felt after being told a fast track course was my best hope.
The course failed me, and I built Future in Finance with an ambition to support everyone through their learning.

A note on LIBF accreditation...
When I launched my CeMAP MasterClasses back in 2023 and saw the first courses sell out with incredible student results (100% passed first time 'thankyouverymuch'), I fully intended to become officially accredited.
I contacted LIBF directly to ask about joining their Accredited Provider list, only to be told that applications from new providers were not being accepted. That was three years ago, and hasn't changed yet.
That was a bit of a hard lesson for me, because I realised that it was almost impossible for student-focused businesses to gain formal recognition, regardless of the quality of support or outcomes they provide.
What I came to understand after that is that accreditation and credibility are not always the same thing. I measure the value of what I do through student outcomes, long-term support, honest reviews from people who have actually passed, and the fact that my students continue to receive guidance long after a course ends.
I’ve built my business around accessibility, accountability, and real human support, not just a logo or title. Every learner still sits the exact same official CeMAP exams through LIBF, and ultimately the qualification they achieve is identical. The difference is simply the level of structure, encouragement, and personal support they receive while getting there. I made an entire podcast episode on this too, you can watch it here:
